SUCCESS REQUIRES FOCUS
With over 65,000 locations now open in the United States, the coffee shop market is a highly competitive environment. For a business to stand out requires more than just the hard work of the entrepreneur and staff. Long-term success requires multiple areas of focused attention. This includes: a diverse menu, good service, and most importantly, fun products that offer perceived value to customers while maximizing profit for the store’s owners.
COMPETITION IS FIERCE
How competitive is the industry? In the first five years of operation, nearly half of all coffee shops will close their doors, often for reasons that have nothing to do with the quality of the product they serve. The ambiance that encourages individuals to engage in lengthy discussions, read books, or complete a few hours of studying does little to boost the cafe's revenue. The good news is that the businesses that survive know that finding new revenue streams is crucial to a cafe's survival.
FROZEN DRINKS MADE WITH POLAR POWDER HELP
Specialty beverages, such as a broad array of frozen drinks, mean higher traffic and higher dollar sales per ticket. And frozen drinks can make up roughly half of daily beverage sales. Frozen drinks made with Frozenta Polar Powder are a staple when store owners know they must source the best ingredients at the most competitive prices.
POLAR POWDER INCREASE THE FUN FACTOR AND STREAMLINES OPERATIONS
Rather than carrying a multitude of powders to make flavored drinks, Polar Powder by Frozenta works with a store’s existing syrups and flavorings to create a multitude of specialty drink possibilities. Keeping inventory small means a cleaner, more aesthetically inviting workspace, adding to any shop’s overall vibe. The simplified recipes mean happier employees and simplified training, and customers get a consistent, quality product in their hands in a shorter period of time. Happy customers and happy employees are a great recipe.
Engaged staff members who are happy with their job can make or break a cafe. Happy employees provide better service, which increases sales and brings in repeat customers.
Try it yourself by ordering Frozenta’s Mocha Sample Kit free of charge! You can give yourself and your employees the best brain freeze they’ve ever had by doing the following:
- Go to Frozenta.com/beginbrainfreeze
- Create an Account
- Add the Mocha Sample Kit to your Cart
- Use the promo code "BrainFREEze" at checkout
Finally, Frozenta’s direct to the consumer sales model means inventory is efficiently managed, and easily tracked by the store’s POS system. That lack of a middleman means a better product at a better price not just for the consumer, but for the coffee shop owner as well.